COVID-19 Response


Updated: 5/21/2020

The safety, health and well-being of our stakeholders, retailers, associates, and communities are our primary concern as we navigate these unprecedented times for our industry. Trademark is closely monitoring this developing situation, and is committed to offering support to our stakeholders as best we can. We will continue to act on the guidance from the Centers for Disease Control and obey health directives from state and local officials to determine the best course of action moving forward.

It is our responsibility to be compassionate industry leaders in these uncertain times.

We will get through this by supporting each other.

Below is an outline detailing Trademark’s portfolio-wide initiatives to mitigate the spread of COVID-19 and to #FLATTENTHECURVE, as well as several reliable resources. We will continue to update this page as new information is made available.

Mitigation Efforts

Trademark is implementing these measures to ensure stakeholder health and safety:

• Additional janitorial staff above our already generous staffing to sanitize high-touch objects including handrails, door pulls, escalator handrails, elevator buttons, restrooms and more.

• Deep cleaning facilities nightly.

• Asking guests who feel ill to stay home.

• Posting social distancing, health and cleanliness best practices at all properties.

• Encouraging customers to support their favorite local restaurants by ordering to-go food and buying gift cards to use later.

• Cancelling property events and programming

• Working with state and local health officials to monitor this dynamic situation.

Community Support

Trademark will continue to support the communities in which our centers operate. We know many of our properties provide essential goods and services, and we are working diligently with state and local officials to keep these centers operational so that they may continue to safely serve the community. This is a difficult time in our nation’s history and we will overcome this challenge together.

  • We will continue to follow state and local health directives and recommendations at each of our properties.
  • Retailers offering essential goods and services as determined by health experts will remain open to the best of their ability, and will continue taking safety precautions to minimize any further spread of the coronavirus.
  • Trademark will continue to support and provide access to those retailers offering essential services.
  • Food and beverage offerings across our portfolio will offer to-go options (and delivery in some cases) as permitted by local health authorities. Please contact restaurants individually for more information.


The Coronavirus Aid, Relief, and Economic Security (CARES) Act allocated $350 billion to help small businesses keep workers employed amid the pandemic and economic downturn. Known as the Paycheck Protection Program, the initiative provides 100% federally guaranteed loans to small businesses. Click Here for more information.

How The Treasury Department Is Taking Action


Small Business Guides

Below are links to two guides for the paycheck protection program and small business tax provisions.

Tenant Support

We are frequently communicating with our portfolio of tenants to offer guidance and assistance in these unpredictable times. We are devoted to our tenants’ long term success, and are sympathetic to the challenges they are facing. Below is a list of helpful resources for our tenants to hopefully limit the negative impact COVID-19 is having on our stakeholders.


National Resources

United States Small Business Administration Loan Support Program – The SBA works with lenders to provide loans to small businesses. The agency doesn’t lend money directly to small business owners. Instead, it sets guidelines for loans made by its partnering lenders, community development organizations, and micro-lending institutions. The SBA reduces risk for lenders and makes it easier for them to access capital. That makes it easier for small businesses to get loans.

International Council of Shopping Centers (ICSC) COVID-19 Page – With numerous ‘states of emergency’ being declared across the country – providing governors and their staff flexibility to react to the constantly changing conditions resulting from COVID-19. ICSC’s page summarizes associated actions taken by states and localities.

National Governors Association – The National Governors Association is the voice of the nation’s governors and one of the most respected public policy organizations in the country. This body advocates policy initiatives for both the national retail community and the commercial real estate industry as a whole.

National Retail Federation Coronavirus Resource Center – NRF is addressing the supply chain implications as well as developments related to the spread of the virus globally and domestically.

National Restaurant Association COVID-19 Information – The National Restaurant Association continues to engage with local, state, and federal officials to help our employers and employees address this public health emergency.

Facebook Small Business Grants Program – Facebook is offering $100M in cash grants and ad credits for up to 30,000 eligible small businesses in over 30 countries where we operate. We’ll share more details as they become available.

Yelp Help – These relief efforts are available to small, independently owned restaurant and nightlife businesses and franchisees in the U.S., Canada, the U.S. Virgin Islands, and Puerto Rico with fewer than five locations.

Johns Hopkins COVID-19 Resource Center – Johns Hopkins University is meticulously tracking the spread of COVID-19 throughout the United States and the world. It is maintained at the Center for Systems Science and Engineering at the Whiting School of Engineering, with technical support from ESRI and the Johns Hopkins University Applied Physics Laboratory.


State Resources (Texas)

Small Business Administration Economic Injury Disaster Loan Program – The Small Business Administration (SBA) issued an Economic Injury Disaster Declaration on March 20, 2020 for all 254 Texas Counties in response to COVID-19 for the provision of Economic Injury Disaster Loans (EIDL) to businesses and private non-profits in affected communities.

Texas Restaurant Relief Fund Application – To support independent restaurants, the TX Restaurant Relief Fund will distribute grants of up to $5,000 PER UNIT to immediately support their financial needs. These funds are earmarked specifically for use to support keeping your doors open and workers employed.

Texas Comptroller’s Office (Tax Help) – During periods of economic hardship, paying or remitting taxes and fees on time can feel like an extra burden when there’s so much uncertainty. The Texas Comptroller’s office can help with current and future taxes.

Texas Small Business Assistance Program – The U.S. Small Business Administration (SBA) granted Texas’ Economic Injury Disaster Loan (EIDL) assistance declaration, making loans available statewide to small businesses and private, non-profit organizations to help alleviate economic injury caused by the Coronavirus.

Texas Retailers Association Coronavirus Dashboard – See the most recent updates from TRA members and affiliates commenting and updating the public about Coronavirus, changes they are making and other information they are currently sharing on Social Media.

Texas Restaurant Association Resources – TRA has created a comprehensive resource list to keep members up to date on the latest coronavirus information concerning Texas’ F&B operations. They also offer webinars for how to attain Small Business Association disaster assistance, curbside/to-go and delivery best practices and other helpful information.


State Resources (New Jersey)

NJ Economic Develpment Authority Initiatives to Support Businesses Impacted by COVID-19 – The package of initiatives includes a grant program for small businesses, a zero-interest loan program for mid-size companies, support for private-sector lenders and Community Development Financial Institutions (CDFIs), funding for entrepreneurs, and a variety of resources providing technical support and marketplace information.


Local Resources (Dallas-Fort Worth)

Shift Dallas – Shift Dallas is an organization helping hospitality and services industry professionals who were immediately impacted by municipal mandates to close all in-house F&B operations. Seth Brammer and other members of Shift want to rebuild the hospitality industry once the coronavirus closures are over, and help impacted workers in the nearterm.

North Texas Food Bank (NTFB) – The North Texas Food Bank is partnering with the technology platform Shiftsmart to employ workers who have suffered from lost income as a result of the Coronavirus’ impact on the economy; deploying them in place of traditional volunteers to help the Food Bank meet the need for food assistance in North Texas.

Get Shift Done – Get Shift Done for North Texas Initiative places hourly workers in roles within hunger relief nonprofits and institutions in dire need during the COVID-19 crisis. Thanks to money raised in the North Texas Fund, workers are paid $10 an hour to prepare, assemble, and deliver meals to “at-risk” populations like children, elderly, and families. Remaining funds will be funneled back into the nonprofits.

DFW Eats – 8020 Hospitalities response to COVID-19 and offers a variety of services that range from pick up & take out menus, offering free meals to furloughed service industry professionals, sponsoring meals, donating and teaming up with Victory food shops to re-stock pantries.

S.H.E.F Emergency Assistance Fund – The S.H.E.F. Fund is a non-profit effort established to provide bridge support to as many restaurant hourly workers as possible throughout North Texas. This is to allow those hourly workers who are truly in need, to apply by completing a simple one-page application. In addition to this financial support, JFS (Jewish Family Services of Greater Dallas) will be providing case management assistance and connecting these workers to eligible benefits, employment opportunities, counseling and other resources as they navigate this crisis.

Employee Support

Trademark is dedicated to the health and safety of our employees, and are taking all necessary precautions to protect the wellbeing of both our employees and their families. Trademark has implemented to following operational policies:

  • Temporary closure of our corporate office in Fort Worth
  • Requiring all employees to work from home and ensuring they have proper equipment to work efficiently and effectively during this critical social distancing period.
  • Constant communication with all employees
  • Suspended all non-essential travel using commercial airports

Portfolio Status

The below malls are closed. Please visit mall websites for additional information:

  • Bridgewater Commons
  • Memorial City Mall

The below properties remain open for business but operating on reduced hours. Please check individual property and retail websites for current business hours:

  • Alliance Town Center
  • Annapolis Town Center
  • Deerbrook Marketplace
  • First Street Napa
  • Foch Street Warehouses
  • Galleria Dallas (retail-to-go offerings; visit their website to learn more)
  • La Palmera (retail-to-go offerings; visit their website to learn more)
  • Market Street – Flowood
  • Market Street – The Woodlands
  • Perkins Rowe
  • Saddle Creek
  • Waterside
  • Watters Creek
  • WestBend
  • Zona Rosa
  • 5000 South Hulen

Continuity Plan

Trademark’s continuity plan enables us to offer our stakeholders uninterrupted service during this time. Our goal is to maintain a healthy team by minimizing the transmission of this contagious disease. We will continue to evaluate this dynamic situation and adjust our response accordingly.

If you have any questions or concerns, please contact us below.

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