At Trademark, we honor the connection to communities and the environment, recognizing blessings and generously sharing resources with others. Trademark strives to be stewards of sustainability across the portfolio by collaborating with stakeholders at all levels.
Sustainability & Diversity
Trademark works with industry-leading environmental consultancies to continuously monitor our portfolio’s sustainability KPIs, takes deliberate steps to reduce our impact on the environment, and participates in annual GRESB submissions to monitor progress. Trademark’s data-driven approach to portfolio benchmarking enables us to be better stewards for our stakeholders and take concrete steps to improve our portfolio’s longterm sustainability.
Diversity & Community
Diverse companies are proven to be more successful in decision making, capital stewardship and risk mitigation. Our corporate culture is one of caring about the communities in which we operate and serve.
We consider it our honor and obligation to enhance the customer experience and lifestyle by creating beautiful places for people to gather; curated to honor the way our customers live.
Trademark’s IDEA (Inclusion, Diversity, Equity and Access) committee is passionate about creating an inclusive workplace that promotes and values diversity.
- Continue to offer two paid days off for every Trademark employee to volunteer in their community each year.
- Increase employee volunteer hours each year with a goal of 10,000 hours per year by 2025.
- Continue to offer monthly engagement initiatives via our Trademark University and Lunch & Learn webinar series to introduce relevant sustainability and portfolio topics to our employees.
- Continue to offer an annual satisfaction survey to all employees with a goal of 100% participation by employees.
We strive to make the planet a better place for all our stakeholders by responding to climate change and managing our impact to the environment. Specifically, we will:
- Improve GHG reduction by a minimum of 2-5% annually, for a total reduction of at least 35% by 2025.
- Improve portfolio-wide energy efficiency by a minimum of 2-5% annually, for a total reduction of at least 35% by 2025.
- Improve portfolio-wide water efficiency by a minimum of 0.5% to 1.0% annually, for a total reduction of at least 10% by 2025.
- Investigate IREM certification at additional select properties by 2023.
- We will endeavor to place resilience at the forefront of our strategy by continuing to offer emergency preparedness programs and guides at 100% of our properties.
For properties most directly affected by climate change risk, we will investigate and implement portfolio management metrics to reduce risk from a physical and transition risk standpoint.
- Increase Conscious Place elements at select properties, with robust offerings such as property Wi-Fi, custom music playlists, curated art offerings, creative seating and customer relaxation areas.
- Expand Trademark’s Experience program, which takes traditional customer service to a new level with six-star service, unique amenities, and customized experiences throughout our properties.
- Increase employee, community and client engagement in the Trademark Make A Difference Foundation, which has historically facilitated over $1M in donations for non-profit organizations in our community.
- Continue to offer engaging, relevant community engagement activities at 100% of our properties.
- Continue conducting annul tenant satisfaction surveys across the portfolio.
Make a Difference Foundation
The Trademark Make a Difference Foundation (TMAD) encourages community service at all levels of the company and encourages its employees to get involved with charities that they are passionate about. To support this, Trademark’s employee volunteer program provides paid time to give back to the community. Additionally, the Trademark Make a Difference Foundation matches employee charitable contributions as an added employee benefit.
Mission: To encourage and empower our employees to make a difference through self-directed charitable giving and volunteering.
Employees and properties are committed to making a difference in the communities we serve through volunteerism, Conscious Place initiatives, and partnering with community organizations to raise awareness and money.
- Increase the impact of our employees charitable giving.
- Promote volunteerism and effective philanthropy.
- Bring our purpose statement and Make A Difference guiding principle to life.
- Meet the needs in our communities by contributing time, talent and money.
10 Years and One Million Dollars
Our non-profit foundation has reached a significant milestone – 10 years of empowering and encouraging our employees to make a difference through charitable giving and volunteering. Over the past decade, we have donated to over 250 charities, including some of the most reputable organizations like Habitat for Humanity, the Cook’s Children Health Foundation, CoreGiving, the United Way, Salvation Army, and Wounded Warrior Project, just to name a few.
Our commitment to giving back has never been stronger, and we are proud to have facilitated over $1 million in donations through the efforts of our employees. Our foundation’s mission to increase the impact of our employees’ charitable giving and promote effective philanthropy has led us to launch a charity giving portal. We invite you to check out the portal, which will provide an easy and efficient way for our employees and partners to donate to these charities.
We believe that our foundation’s work reflects one of Trademark guiding principles to, “Make a Difference”. We are committed to bringing these values to life and meeting the needs of our communities through charitable giving and volunteering.
Make a Difference Partners
Conscious Place Initiative
Conscious Place® is the next generation of experiential, Conscious Development® that folds together commerce, community and connection. We strive to create spaces that are inspirational, educational, sustainable and a place of wellness and vitality.
Waterside is Trademark’s first ground-up Conscious Place – a 63-acre mixed-use development and Fort Worth’s premier hybrid community and lifestyle center. Responding to feedback for local, artisan, and historic elements, we commissioned Texas artist, Bob “Daddy-O” Wade, to create public art made from repurposed amusement rides, playground equipment and art from the original site.
SVP – Marketing
Senior Leasing Manager
Senior Director – Finance
President & COO
Senior Director – Design & Placemaking
Tenant Services & Leasing Coordinator
VP – Construction & Development