DALLAS, TEXAS – {Sept.16, 2014} – Trademark Property Co. today announced the newest retail addition to Victory Park, the Dallas Stars and Dallas Mavericks team store. The 2,800-square-foot stand-alone store, called The Hangar – Victory Park, will be located near the WFAA Channel 8 studio and will feature branded merchandise from both hometown teams.
“When it comes to the evolution of Victory Park, partnering with our hometown teams and The American Airlines Center is a fantastic way to bring even more energy to the heart of the development,” said Lance Fair, COO of Estein & Associates and vice president of Victory Park. “As we continue to implement our retail and redevelopment plans, we know team fans will find even more to enjoy during game time and beyond.”
The Hangar is located in AT&T Plaza, next to Havana Social Club, and opens September 16. Dallas Stars and Dallas Mavericks branded team merchandise and collectibles, along with customized jerseys, footwear, and outerwear will be available from Reebok, adidas, 47 Brand, Peace Love World, Gameday Couture, Yums, Lucchese, Level Wear, New Era, Old Time Hockey and Zephyr.
“We are thrilled to introduce Metroplex sports fans to a new retail experience that will offer the most comprehensive selection of Dallas Stars merchandise,” said Dallas Stars President and CEO Jim Lites. “The complete overhaul of our merchandising operations provided us with the ability to create unique shopping experiences at each store.
The announcement of The Hangar team store comes on the heels of the launch of Victory Park’s initial phase of construction, which is underway and scheduled for completion later this year.
For more information, contact: Sydney Townsend or Katie Olivier
Sunwest Communications
214.373.1601