Avia the Woodlands to Open on December 14

Locally-Inspired Boutique Hotel Welcomes First Guests with Complimentary $25 Dining Credit

CONTACT

Elizabeth Gaerlan/Gina Nisi
Email: gina@msilver-pr.com

“A Sexy Little New Year’s Eve Getaway” Available for December 31

Wichita, KS (November 10, 2009) – LodgeWorks, L.P., a privately-held hotel development and management company in the midst of portfolio expansion, is set to open AVIA The Woodlands in Texas on December 14, 2009. The fourth in a new boutique hotel collection that infuses locally-inspired design with a unique service culture and a sophisticated sense of place, AVIA The Woodlands will be the anchor of Market Street – The Woodlands, an exclusive shopping and lifestyle enclave north of Houston, Texas.

With 70 rooms and suites, AVIA The Woodlands promises a big heart full of local color, combining understated elegance with the enthusiasm of a gracious local host. Room options at AVIA The Woodlands include a Classic Guestroom, Grand Suite, Lux Suite, Master Patio Suite and two Signature Presidential Hosting Suites. All rooms and suites include an array of amenities, including an in-room refreshment bar featuring Dean & DeLuca® snacks, modern bathrooms with walk-in showers, lush beds and fine linens, 42-inch flat panel televisions, alarm clock radios with MP3 docking stations, spacious working areas, and complimentary wired and wireless internet access.

In celebration of the hotel opening, AVIA The Woodlands’ guests who stay anytime between December 14, 2009 and January 7, 2010 will receive a complimentary $25 dining credit valid at the AVIA Kitchen + Lounge. Rates for those dates start at $179. The dining credit will be automatically provided at check-in to guests who stay during this timeframe.

In addition, AVIA The Woodlands wants to be sure that holiday revelers know that the hotel will be open for “A Sexy Little New Year’s Eve Getaway” for the night of December 31st. Guests are invited to begin their evening with a special New Year’s Eve a la carte small plates menu and drinks at the AVIA Lounge before heading out for evening festivities – and are encouraged to return for a nightcap and a romantic ring-in-the-New-Year rendezvous in their own posh and private guestroom or suite. A special guests-only New Year’s Day brunch, freshly-prepared by AVIA Chef Daniel Toro will be available for $30 per person plus tax and gratuity. Room rates for New Year’s Eve accommodations start at $279.

AVIA The Woodlands will offer a rare chance to be a pampered visitor and a total insider. “Tastemakerssm,” an AVIA concept, allows a guest to tap into the local color with the help of the city’s most interesting and personable residents for their not-to-miss insider recommendations. The Woodlands tipsters currently include: Kent Rathbun, nationally-known restaurateur and owner of Jasper’s; Nelda Luce Blair, chairman of The Woodlands Township and The Woodlands Convention & Visitors Bureau; Maggie Herbert, owner of Maggie’s, The Woodlands’ premier eclectic retailer; and Nick Wolda, president of The Woodlands Convention & Visitors Bureau and Vice President of Marketing for The Woodlands Township.

AVIA’s innovative approach to hospitality is extended to its dining experience, which boasts a farm-to-table small plates concept, focusing on fresh local ingredients to help guests discover colorful new regional recipes. Every great host has a house tradition, and AVIA The Woodlands will be no exception. Every evening, the AVIA Chef will share a complimentary Tasting, bits and bites of favorite starters paired with an impressive selection of wines, beers and cocktails at the AVIA Kitchen + Lounge from 5-6 p.m.

Flexible and elegant spaces are also available for meetings and special events, complete with full audio visual services and private catering and tasting menus. Spaces include the 2,240 square foot State Room with Veranda, the Cabana Room + Terrace Patio and the Outdoor Terrace. The Presidential Hosting Suites, at 1,835 square feet each, are also suitable for small intimate meetings.

AVIA The Woodlands is located on Market Street at 9595 Six Pines Drive. Market Street, an outdoor mixed-use town center, opened in 2003 as a joint partnership between Trademark Hospitality and KIMCO Realty Corporation. Offering music, eye-catching art, a cozy wireless- enabled central park with fountains and a live performance stage is a welcoming gathering spot for locals and visitors alike.

For more information or to make reservations for AVIA The Woodlands, please emailcontactus@aviahotels.com or visit the website at www.aviahotels.com.

ABOUT AVIA

AVIA is a new boutique hotel collection from LodgeWorks, L.P. of Wichita, Kansas. Launched in September 2007, AVIA infuses sophisticated, locally inspired designs and an imaginative service culture crafted to bring authentic moments of discovery to discerning travelers. LodgeWorks has teamed with accomplished boutique hotel designer Colum McCartan, Law Kingdon, Inc. and other industry innovators to create the AVIA presence. Highlighted by local

flavor and an air of discovery, the AVIA experience embodies “the art of living well” that is sought by boutique hotel travelers. In addition to Savannah, AVIA has opened in Napa and Long Beach, California and is scheduled to open a fourth location at The Woodlands, north of Houston, TX in late 2009. For more information, visit www.aviahotels.com.

ABOUT LODGEWORKS

LodgeWorks, L.P., is a privately held hotel development and management company in the midst of an exciting portfolio expansion. Based in the American heartland, the LodgeWorks® team has a rich history as hospitality brand innovators with industry-leading guest satisfaction, sophisticated development acumen, and an experienced team that has successfully collaborated for more than 20 years. Among recent developments, the company has announced AVIA®, a new boutique hotel collection with sophisticated, locally-inspired designs and an imaginative service culture crafted to bring authentic moments of discovery to discerning travelers. LodgeWorks has also introduced comfortable luxury to the upscale suite category with the innovative refresh of Hotel Sierra® (previously branded Sierra Suites® Hotel). The brand celebrates contemporary design and unexpected touches of luxury. LodgeWorks is also expanding its portfolio of owned and managed branded hotels including Hyatt Summerfield Suites®, Hyatt Place®, Aloft®, Hawthorn Suites®, and Hilton Garden Inn®. For more information, please visit www.aviahotels.comwww.hotel-sierra.com or www.lodgeworks.com.

ABOUT TRADEMARK PROPERTY COMPANY

Founded in 1991, Fort-Worth-based Trademark Property Company has developed or acquired nearly $1 billion worth of retail and mixed-use space. Trademark is currently the most active mixed-use developer in Texas and one of the premier mixed-use developers in the country, having completed nearly six million square feet of retail and mixed-use development/redevelopment projects. For more information,please visit www.trademarkproperty.com.

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EDITOR’S NOTE: Images of AVIA Hotels are available upon request.

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Liana Moran
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